The event, organized on Sunday, October 27, is fast approaching 10,000 registrations
Venice, September 10, 2019 - The 34th edition of the Venice Marathon runs in the name of sustainability and does so thanks to BMW, the "Official Car" of the event.
Federico Izzo, BMW Marketing Director, said: “We are living a moment of great transformation in the automotive sector, in which visionary and innovative companies like BMW are building sustainable mobility for the future. You can find this care in the areas of sustainability and environmental impact, thanks to our plug-in electric and hybrid models, which are able to combine efficiency and performance - a element that also applies to running. Thanks to the project "ROAD TO ICELAND. THE SCIENCE OF BREATH. "We put our care in support of the main events of national importance and we want to meet runners and all the sports fans, to bring our message "the science of breathing" and to live the experience of the BMW guide with zero emissions."
These topics are also shared by Venicemarathon, traditionally very conscientious about environmental issues, respect and protection of the environment, and for this reason it become part of the project of the Veneto Region "Zero Waste Blue Sport Events for Territorial Development".
"We are enthusiastic about the partnership with this very prestigious brand, of which we embrace the philosophy and share the project of sustainability and respect for the environment. As we have already said, our commitment from now on will be to increase our efforts in this direction to become, one day, an 'Impact 0' event and, companies like BMW, do the right way to facilitate our goal" - said the general secretary of Venicemarathon Lorenzo Cortesi.
Meanwhile, the 42 & 10K registrations are also running fast, and these days they are reaching the important milestone of 10,000 registrations.